BillBoard Video Inc. (Dallas) launched its Wireless Media Network. The network allows advertisers to reach on-the-go consumers by providing wireless, Internet-delivered, full motion video advertising and content at the point-of-purchase.
BillBoard Video also announced the addition of Bob Sawler to its management team as vice president of technology. In his new role, Sawler oversees BillBoard Video’s research and development arm, focusing on the creation of highly customizable solutions for a wide array of client requests and ambitions. Sawler previously was manager of R&D for B/Braun Medical, which manufactures infusion pumps used for IV’s in hospitals and home care.
BillBoard Video acquired MultiMedia in 2004. The merger combined the wireless advertising company with the LED display manufacturer. For the last 25 years, MultiMedia has manufactured more than 60 percent of the spectacular LED displays in New York City’s Times Square.
Contact: www.billboardvideo.com
